Key Concepts film poster analysis
Language The dark colour scheme of the poster creates a mysterious and serious atmosphere that will attract and intrigue the selected audience. 'THE ODYSSEY' in huge capital letters makes the title stand out so people can easily identify the film. The 'DEFY THE GODS' suggest there be battle and war , conflict and huge challenges to face during the film. Institution The way ' A FILM BY CHRISTOPHER NOLAN ' is in included shows the way they try to promote a well respected director and identify the huge figure that directed the film and also promote his involvement in the movie. Mentioning Christopher Nolan could potentially connect the films to his existing fans / audience which would boost films popularity. Audience The poster is most likely aimed at people interested in the genre off action and war based films and even mythology of adventure bases films. The poster attracts this audience with the dramatic imagery and serious texts on the poster and the flame...