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Demographics and Psychographics

  1) How do media companies classify (groups) potential audiences for their products? C – Class (Socio-economic grade): Media industries group people from  A to E based on their job and income. A/B are high-earning professionals (like doctors or lawyers) who buy luxury products. C1/C2 are middle-income/skilled workers. D/E are low-income workers, students, or the unemployed. Advertisers look at this to see who can afford their products. A – Age: Media products target specific age brackets. For example, Hollyoaks targets teens and young adults, while BBC Breakfast targets an older demographic. G – Gender: Products are often marketed towards specific genders (e.g., Vogue magazine traditionally targets women; Men's Health targets men), though modern media is becoming more gender-neutral. E – Ethnicity: Content is often tailored to reflect different cultural backgrounds, languages, or shared experiences (e.g., BBC Asian Network). 2) What are the names of the seven di...

Blog feedback and Learner Response

  WWW: A promising start to GCSE Media Studies – you are almost up-to-date on your blog tasks and you are developing your analytical skills in your responses. Your photoshop parrot shows particular originality of thought. EBI: You are missing a couple of tasks such as the Mise-en-scene Stranger Things analysis and you need to write a detailed paragraph about your chosen KFC advert (which I note is not an appropriate image you have uploaded). Reflect on your first month of Media. What do you feel is your strongest piece of work so far? What is your weakest? What specific skills or knowledge do you need to develop over the rest of the course?  I feel the first month has  been very positive, i feel my strongest piece of work was the parrot and weakest mise-en-scene. I feel i need to develop my analysis skills.

Camerawork blog tasks

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  1) Pick three camera shots from the Doctor Who scene, take a screenshot and explain what type of shot it is and what meanings or effect they have on the audience Over The shoulder shot: It allows us the see from the actor point of view and what they would be seeing while seeing it , It also attracting the viewers attention to a detail , it also allows us to see many other point of views from the multiple actors in the scene. Medium Close Up: The medium close up shot allows us to see the actor from just above the waist to their head. The effect off this shot is the viewer being able to see how the character feels - reading their facial expressions and it also creates a sense of intimacy by drawing the audience in. Two shot: A two shot is a shot with two people in a frame/scene together. The effects off a two shot could be showing a relationship between the characters in the scene or building a connection between  the two characters in the scene. 2) Pick one camera angle that ...

Introduction to Photoshop

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Write a s hort description of the type of colour palette you chose to represent from the list above and what image you chose and why? Give a brief description of how you found the task? Did you find any parts difficult? If you could do anything differently, what would you do and why? I chose this colour palette to show off and autumn type of vibe. I found this task fairly easy and relaxing as it was not hard to apply the colours form the picture to bird. I didn't find anything difficult. I would probably change a few colours as I don't think they compliment each other well.

Denotation and connotation

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  1) Write an analysis of the WaterAid advert above using point, evidence, terminology, analysis. What can you see? What are the deeper meanings in the advert? What does the advert communicate to the audience? How might an audience react after seeing the advert? The WaterAid advert uses striking imagery and bold language to highlight the urgent need for sanitation in developing regions. The slogan "Dig toilets, not graves" is central to its message, creating a powerful emotional impact.  We can obviously see a boy looking very sad. 2) Now choose your own choice of advert from Google images. Save it to your documents, insert it into your blogpost and write an analysis using denotation and connotation ( point, evidence, terminology, analysis) , explaining what the advert is communicating to the audience. Point: The advertisement uses a startling typographic subversion to break through typical corporate jargon, establishing an immediate human connection through shared vulgarity...

Key Concepts film poster analysis

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  Language  The dark colour scheme of the poster creates a mysterious and serious atmosphere that will attract and intrigue the selected audience. 'THE ODYSSEY' in huge capital letters makes the title stand out so people can easily identify the film. The 'DEFY THE GODS' suggest there be battle and war , conflict and huge challenges to face during the film. Institution  The way ' A FILM BY CHRISTOPHER NOLAN ' is in included shows the way they try to promote a well respected director and identify the huge figure that directed the film and also promote his involvement in the movie. Mentioning Christopher Nolan could potentially connect the films to his existing fans / audience which would boost films popularity. Audience  The poster is most likely aimed at people interested in the genre off action and war based films and even mythology of adventure bases films. The poster attracts this audience with the dramatic imagery and serious texts on the poster and the flame...

First 10 questions

  1) Which part of Media are you looking forward to the most? The analysis and and how others view thing compared to other people . 2) What knowledge and skills do you hope to learn in Media? My understanding of news and things that i see on a day to day basis. 3) What grade are you realistically hoping to achieve in Media? i am realistically hoping for anything above 5 and above and i am passionate and look forward to learning about every single option that i picked and got into. 4) What device do you use most to access the media? (The media = news, TV, music, film, social media etc.)  I use my phone or computer , phone to listen to music  , watch videos, go on social media  5) What is your average 'screen time' (or equivalent) on your phone each day. Is this about right, too little or too much? Why?  My current screen time on my phone each day is around 3-4 hours (rough estimate) i do think its a little too much as i should be outside me instead off and my pho...